1. Create your weekly routine
Design a daily routine filled with sessions that fit your schedule and goals.
1 Routine.
42 Days.
63 Prizes.
Be Consistent
What is 42Fuelled?
It's a program designed to drive mental and physical consistency to help you achieve the goals you strive for in 2026.
2. Commit for 42 days
Whatever your sport, commit to your new routine for 42 days to make it a habit.
3. Fuel the routine properly
Optimise energy, recovery, and performance with our science-backed nutrition.
Receive guidance from expert sports scientists along the way.
4. Progress over everything
No hard resets, no punishments. Just focus on progress and stick to the routine. Make it to 42 days, and show yourself this year will be different.
You’re Not Doing This Alone.
42 Fuelled is a collective challenge. Athletes from across the world are taking on January together - pushing through tough days, celebrating wins, and holding each other accountable.
- Join the STYRKR Strava Community
- Share your progress using #STYRKR42FUELLED and get noticed!
- Get Featured on STYRKR channels - Your story could inspire others.
- Train alongside STYRKR athletes & ambassadors - Stay motivated with expert-led guidance.
Weekly Fuelling With Ella.
Ella, our certified sports scientist, brings you expert weekly advice to help you train smarter. This week:
FUELING, HYDRATION and RECOVERY ADVICE
In this guide, we break down how to fuel before, during, and after training, the best hydration strategies to stay at your peak, and the recovery practices that help you bounce back stronger.
Your Training, Your Fuel.
Build Your Own Bundle
Create a fully customizable bundle that suits your training, taste, and goals. Choose the products you need most and save up to 30% off, with free shipping on every order. Plus, receive an exclusive gift with every bundle to keep your performance on point.
Why 42 Days?
Most New Year’s resolutions fade by mid‑January; but 42 days is a focused window to build a real consistency mindset.
Habit science shows routines strengthen through repeated action, and research in new gym members found that roughly six weeks of regular training (around four sessions per week) was the minimum linked to establishing an exercise habit. Research: PubMed Article
That’s why 42FUELLED runs for 42 days: long enough to build momentum that lasts, short enough to stay locked in and finish strong.
Download your 42-day calendar to track your sessions and mark your progress.
Feel your best in 2026. Sign-up now.
You probably shouldn’t sign up if you:
- Prefer the comfort of “good intentions” over real momentum
- Don’t want a 42-day consistency mindset that carries into the year
- Aren’t interested in expert support to fuel better and perform stronger
- Don’t want accountability from a community of athletes
- Don’t care for challenge-only rewards and recognition
Otherwise… you know what to do.
Something to get you started
Dedicated content designed to keep you on track.
Ready to Start Your Strongest Year Yet?
Join thousands of athletes committing to 42 days
of consistency, structure, and smarter fuelling.
Challenge starts January 5th. Open to all athletes.
FAQs
42FUELLED is a 42 day consistency mindset challenge designed to help you build a training routine and a fuelling habit you can sustain beyond January. You will get weekly structure, practical guidance, and a community layer that keeps you accountable without making it feel extreme or unrealistic.
It is built for anyone who wants to train with purpose through winter. Runners, cyclists, hybrid athletes, and gym goers will all fit. It also works for beginners who want a simple plan to show up consistently and improve week by week.
You do not need to follow a rigid daily rule set. The goal is consistent action over 42 days. You choose the sessions that match your level, then fuel and recover in a way that supports that training. Weekly prompts help you stay on track, even if life gets in the way.
No. You can join without purchasing. If you do choose to fuel with STYRKR, we will point you towards the best approach for your sport and training so your routine is easier to maintain and your sessions feel better.
We keep tracking simple so you actually stick with it. You will have weekly check-ins, a 42FUELLED tracker or brevet card to tick off the days, and optional community accountability through a Strava club and weekly shoutouts.
When you sign up to 42FUELLED, you unlock:
- The 42FUELLED guide and weekly structure to help you build a consistent routine
- Expert-led fueling and performance advice throughout the challenge
- Access to the 42FUELLED community, including Strava tracking and shared accountability
- Campaign-only perks such as recognition, features, and exclusive rewards
Most importantly, you’ll be committing to 42 days of consistency, helping you train smarter, fuel better, and carry stronger habits into the rest of the year.
Weekly winners are selected based on:
- Weekly check-ins submitted via email
- Evidence of consistency through Strava activity and/or tagged Instagram posts
Consistency is measured by showing up and following your routine - not speed, pace, or performance.
Keep an eye on your inbox for weekly check-ins, updates, and prize announcements, and get involved by tracking your sessions and sharing your progress.
Full prize eligibility, timing, and selection criteria will always be clearly communicated via email throughout the challenge.
